In Ideathons, a deliberate attempt is made to create breakthrough ideas. They are tightly directed 2-hour events. The participants work together in small groups of 5 to 6 thinkers.
There are clearly defined areas – not too wide nor too narrow. Areas where there is an urgent need for better ideas. For that purpose, world-renowned creative thinking techniques are being used.
The ideathons are thoroughly researched and prepared. The participants learn in an active way about the subject matter. They practice some creative techniques. By actual working together, they build a strong network at the same time.
A most simple, but not simpler exploration of the subject
- What is expected as a result of the Ideathon
- “No Boring Ideas” and “No Intellectual Property”
- A mini lecture and an exercise about the creativity tools to be used
Total of 30 minutes
Three rounds of idea generation
- Individually generating ideas by applying a creativity tool (2 min)
- Sharing the individually generated ideas in the subgroup (4 min)
- The subgroup chooses one most unorthodox idea to further elaborate (1 min)
- The subgroup reprocesses the chosen idea by extracting the concept and from there begins generating more ideas (4 min) (reprocessing is like the extraction of plutonium and unused uranium from nuclear fuel of a reactor)
Subgroups prepare a written report of 4 formatted sentences (4 min)
Plenary sharing of the generated ideas by the subgroup, each 1 minute (10 min)
- Spare time (5 min)
Total of 30 minutes; Total of three rounds: 90 minutes
Use of the ideas
The created ideas are free to use to anyone and we suggest you to team up with others to classify it for a start-up event.
Because of the tough time schedule, idealiter the thinking process is structured by an experienced facilitator.
More about collaborative creative thinking: A 20 Minutes Idea Boost, Creative Marketing, Jumping to Thinking Is A Waste of Time and Focus.