Too Many Ideas?

Normally we are asked to help people or teams to get ideas. Because they are stuck, running around in circles, blocked, don't have inspiration or are just not creative "by nature". However, in most of the cases they lack creative thinking tools by wich they can create deliberately alternative approaches or construct systematically breakthrough ideas. …

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How to Become a Creative Genius

In an earlier post we republished  Michael Michalko's The Difference between the way the average person thinks and a creative genius thinks" As Michael Michalko noticed that an average person focusses his attention on a specific information and excluding all else. In contrast, a creative genius sees the whole but would move from one detail …

Creative Marketing – Thinkibility Boost

Classical marketing campaigns are mostly massive in nature, like the Napoleonic Wars. By using brute force and heavenly leaning on resources (people, money, gun power, logistics, management skills) they ty to win. Basically, both parties are in the same game, each trying to use better but more-of-the-same tactics. An alternative for the not so powerful …