A More Beautiful Question (2)

Here a sequel to How to Get a More Beautiful Question? Defining the thinking task before beginning an idea generation session is one of the most neglected stages. Most starting questions are far too broad defined. For instance. “In What Ways Might We (IWWMW) get more clients?”. It is more helpful to break it down in... Continue Reading →


Key Performance (mis) Indicators

Key Performance Indicators are meant to keep an organisation on track. By measuring the performance over time, you are able to look at deviations and to take measures. As Wikipedia defines it: A  key performance indicator (KPI) is a type of performance measurement. An organization may use KPIs to evaluate its success, or to evaluate the... Continue Reading →

Double Bind

In earlier posts "Contradictions and Aggression" and "Don't Think You Can Think" part 1 and part 2 we did some thinking about contradictions, dilemma's and paradoxes. A special case of these are double binds. A double bind exists when an impossible ultimatum is put forward (either/or, however, both alternatives are unacceptable) two directives are in... Continue Reading →

Trends in Innovation – Think Inside The Box!

Trends in Innovation In an interesting article in the Harvard Business Review, “Reversing the Decline in Big Ideas” Max Marmer argues; “The number of teams working on transformational ideas in Silicon Valley seems to be declining and homogeneity of founding teams is one of biggest reasons why. We started with the dynamic duo of the... Continue Reading →

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