Thinking in Images

Most people think in words. When asked to imagine a traffic accident they come up with not very detailed descriptions, in comparison with people who are thinking in pictures. It became even worse if the words are becoming more and more abstract. Words as society, market, law, inflation etc. stay for them just words; they... Continue Reading →

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Art and Innovation

What can innovators learn from art? Observation skills, questioning, and experimentation are  vital parts of innovation. Observing everyday activities can lead to new insights where things can be improved on. It can also lead to break-through ideas. The innovation psychologist  Leon Segal said: "Innovation begins with an eye." By Johann Zoffany Innovators carefully watch the... Continue Reading →

Storytelling and Möbius Strip

"Stories are just as integral to the human experience as design." Daniel Pink "A Whole New Mind" Jonathan Gottschall, author of The Storytelling Animal, says that storytelling is the most powerful way of communicating. Throughout history, storytelling has glued families, tribes and cultures together. Today, storytelling has moved into the business world and several values... Continue Reading →

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