Solving Creative Challenges

In 1968, Dick Fosberry won a gold medal in high jumping at the Summer Olympics. Instead of diving with his belly over the bar and landing on his feet, he did it reverse, jumped over the bar with his back and landed on his back. Nearly two thousand years since the Olympics in Athens, mankind invented …

More-of-the-Same or a Breaktrough Innovation?

  In  a recent post What’s (not) an Innovation? we mentioned that an innovation consists of a new combination of a function - the innovation has the purpose of satisfying a need a principle - there is a mechanism or idea how to deliver that function a market - the innovation has a value that can …

Sub-boxing Everywhere

In all highly developed civilizations, we see a trend to more: segmentation: division into segments specialization: made or used for one particular purpose, job, place, etc. differentiation: development from the one to the many, the simple to the complex, or the homogeneous to the heterogeneous classification: a category into which something is put You could say that products, …